Pinterest Ads is a valuable tool for businesses looking to reach their audience through visual content and targeted ads. For agencies and teams managing Pinterest advertising, gaining secure access to a Pinterest Ads account is essential. This guide explains how to give or request access to Pinterest Ads in 2024.

Why Share Access to Pinterest Ads?

Granting access to Pinterest Ads enables your team or agency to:

• Create and Manage Campaigns: Design and launch ads targeting specific Pinterest audiences.
• Track Campaign Performance: Analyze metrics like impressions, clicks, and engagement.
• Optimize Ads: Make adjustments based on performance data to improve ad effectiveness.

Using Pinterest’s permissions system, account owners can share access securely, ensuring only authorized individuals can manage campaigns.

Steps to Grant Access to Pinterest Ads

If you’re the Pinterest Ads account owner, here’s how to provide access to your Pinterest Ads account:

• Log into Pinterest Business
  Go to business.pinterest.com and sign in with your account credentials.
• Navigate to Ads Manager
  In the Pinterest dashboard, select Ads Manager to access advertising settings.
• Go to Account Permissions
  In Ads Manager, go to the Settings menu and select Permissions under the account settings.
• Invite a New User
  Enter the email address of the person you want to grant access to.
• Select Permission Level
  Choose the appropriate role based on the user’s needs:
  • Admin: Full control, including campaign management, billing, and user permissions.
  • Analyst: View-only access to analytics and performance data.
• Send Invitation
  After selecting the role, click Invite. The invited user will receive an email and must accept the invitation to gain access.

Steps to Request Access to Pinterest Ads

If you’re an agency or team member needing access to a client’s Pinterest Ads account, here’s how to request it:

• Contact the Account Owner
  Reach out to the business owner or account admin to request access to Pinterest Ads.
• Specify Your Role Requirements
  Explain your tasks, such as ad creation or analytics review, and request the appropriate access level (Admin or Analyst).
• Provide Your Pinterest-Linked Email
  Ensure that you provide the correct Pinterest-linked email address to the account owner.
• Accept the Invitation
  Once the account owner sends the invitation, check your email and accept it to start managing the Pinterest Ads account.

Best Practices for Managing Pinterest Ads Access

• Assign Roles Carefully: Only grant the required permission level to maintain control and limit unnecessary access.
• Review Access Regularly: Conduct periodic audits to ensure only active team members have permissions.
• Enable Two-Factor Authentication: To enhance security, encourage team members with access to enable two-factor authentication.

Granting access to Pinterest Ads allows agencies and businesses to collaborate effectively while maintaining account security. By using Pinterest’s permissions system, you can control access, streamline collaboration, and manage campaigns efficiently.

If you’re managing multiple client accounts, AgencyAccess offers a streamlined solution for handling access permissions across platforms, ensuring secure client onboarding and enhanced access control.